Readers Write: Reha Shishodia Shares The Story Of Her ‘Letter Box’ Installation At KGAF

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Kala Ghoda has always been the cultural hub of Mumbai. From unique handicrafts to thought provoking street installations, the festival brings together diverse artists with fascinating views to share. MumbaiMag reader and artist Reha Shishodia has set up an eye-catching installation at Kala Ghoda this year titled – ‘Tapal Dhadak’ along with Nayanjeet Nikam. It is hard to miss the three letter boxes, painted all over and entangled in ropes. She wrote to us sharing what the letter boxes symbolize and why she had to tell this story.

Close up of the letter box installation at Kala Ghoda festival. Photo by Rajat Goyal
Close up of the letter box installation at Kala Ghoda festival. Photo by Rajat Goyal

In her words, “The Postal Service in India delivers mail six days a week to nearly 140 million addresses. Every year this number increases by 2 million. Postal services serves us all in India besides being the main service provider for rural citizens for multiple communication purposes. They  touch lives of every citizen all over the world too.

Another shot of the letter box installation at Kala Ghoda Festival. Photo by Garima Sharma
Another shot of the letter box installation at Kala Ghoda Festival. Photo by Garima Sharma

“LETTER BOX” is chosen by us, as our main representation apart from being the best way to spread personal message and create awareness too. We have enjoyed the journey of creating vibrant letterboxes. Each one fabricated to reveal a distinctive theme. The 3 Installations dimensions are-height 6 feet and width 2 feet. It is made with metal and fiber glass and the screen is attached to play the video.

The boxes are created in three colours. The Red letter box is  painted with a Bollywood theme and the screen reminds you of the ever green Bollywood  Masala which adds spice to all our lives. The Green letter box depicts Mumbai Meri Jaan and the video shows us amazing facts about Mumbai which we  all are very proud of. Blue represents our India and the video  plays our art style which is hand painting, using all the monuments of Incredible India. Do leave messages for your loved ones on the post card provided by us and we will be happy to get it delivered  post our event.”

Check out other photo essays from the festival, schedules for food workshops, dance and music events and the full coverage of Kala Ghoda festival 2014 here. Have stories of your own to tell? Send them to us at [email protected], we would love to hear from you.

 

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